FOUNDER & CEO
RAW BEAUTY TALKS
Erin’s greatest passion is helping girls and women learn to live from a place of self love. She launched Raw Beauty Talks in 2014 with an interview series featuring over 200 women without make-up, photo editing or filters that ignited a conversation surrounding beauty, confidence and self love. In 2014, she founded Raw Beauty Talks Society to support programs raising self esteem in youth. Erin is a Founding Partner of Free To Be Talks, a media literacy program for youth in grade 6-8 and currently sits on the board as a Founding Advisory Board member. She is also a board member of the YWCA Culture Shift Project.
In 2017, Erin completed her health coach training through the Health Coach Institute. She released two programs designed to help women become the healthiest, happiest & most confident version of themselves. Her work has been featured in publications including Elle magazine, the LA Times and Marie Claire amongst others. She is a public speaker on the topics of beauty, confidence and self love and a frequent contributor to Huffington Post, being named as one of HuffPo Canada’s Top 50 Bloggers.
For more information on her personal journey leading up to the launch of Raw Beauty Talks click here.
FOUNDER, RESEARCHER, FACILITATOR
FREE TO BE
In my early 20s I discovered Jean Kilbourne’s documentary of “Killing us Softly.” My worldview was profoundly changed as I realized how significantly advertising and media images influence us, and I was hungry to devour more information. Learning that the media narrowly represented women was only the first part of my discovery. I have since come to realize that women need to go beyond learning about such representations to seeing what real women can look like.
If girls don’t see women in a wide variety of realistic, meaningful roles and professions in media they will be limited in believing what they can accomplish.
Through my Masters of Counselling I have been researching the representation of women in the media and how it impacts the attitudes, beliefs, behaviours and emotions of men and women, girls and boys viewers.
Free To Be Talks was created out of an academic and personal passion to educate myself, and others about the limiting messages we receive from the media. It was also, just as importantly, created as a place to point to solutions and connect with others. Free To Be is any girl or woman, anywhere.
There is more to us than our bodies. Our souls are full of emotions, thoughts, ambitions, humor, love, heartbreak, spirituality and much more. We believe the world will become a better place when both men and women are valued for their intrinsic worth.
FOUNDER AND LEAD DESIGNER, DESIGN SPECTACLE
Britt grew up in a family of four girls with a single mom, instilling a sense of the strength of women at a very early age. Her sisters have a myriad of talents and Britt always identified as the artistic one, which became more and more cemented on her career path to graphic design. Running her own graphic design business has been a dream and a passion realized.
Britt met Erin Treloar in 2009 and her respect and admiration for the RAW Founder have grown with every year. When Erin started RAW Beauty Talks, Britt jumped at the chance to not only help out a friend, but to champion a cause she believes in strongly. There are a lot of negative stories women tell themselves; Britt believes that by shifting the dialogue in a positive direction, RAW can set a standard of confidence for future generations of girls.
Design Spectacle is proud to support RAW Beauty Talks with design and web development services. Projects like these spur on passion for the job and provide lasting fulfillment.
SENIOR VICE PRESIDENT, SB PROJECTS
Penni Thow is Senior Vice President at SB Projects, a diversified media company with ventures at the intersection of music, film, television, brands, culture, technology and social good. Thow oversees operations and strategic growth across all verticals of the company focusing on the lifestyle and television, film and media divisions. Thow also manages the company’s incorporation of social impact into their day-to-day functionality and fundamental business structure, as well as advises clients on certain entrepreneurial growth activities.
As SB Projects continues to expand into the lifestyle arena, Thow has taken a front seat in the management of supermodel, Karlie Kloss. Thow spearheaded the launch of the non-profit organization Kode With Klossy, which empowers girls to learn to code and become leaders in tech while helping grow the national community changing the role of girls and women in tech. Since joining SB Projects in 2013, Thow has led various social impact initiatives and philanthropic integrations, including Justin Bieber’s hugely successful #GiveBackPhilippines campaign, raising over $1 million for typhoon relief. For her work, Thow was honored as one of Forbes “30 Under 30 in Music” in 2015.
Prior to joining SB Projects, Thow was a talent agent at Play Management, where her work on projects such as MTV’s highly successful show The Buried Life and partnerships with blue chip companies including Verizon and Subaru elevated the company to a top full-service agency in Canada. She also helped launch the #1 New York Times best seller, “What Do You Want To Do Before You Die?” by Ben Nemtin, Dave Lingwood, Duncan Penn, Jonnie Penn and The Buried Life in 2012.
In addition to Raw Beauty Talks, Thow is a passionate social activist involved in charitable organizations including Kode With Klossy, Fuck Cancer and First Descents. Thow attended British Columbia Institute of Technology where she studied Business, Marketing and Entrepreneurship. She currently resides in Los Angeles.
Twitter : @PenniThow
FOUNDER OF BRIX MEDIA CO.
Jennifer Maloney is an entrepreneur and the founder of Brix Media. She was an award-winning journalist before transitioning into public relations where she focuses on helping organizations that have social impact such as the Clinton Giustra Enterprise Partnership, ClearlyContacts.ca, the Chopra Center, BroadbandTV, and World Housing to name a few. Jennifer has a passion for building community. She is both an ambassador and the director of public relations for YELL, the Young Entrepreneurs Leadership Launchpad. When she’s not creating or finessing a campaign you can find her practicing her dancer’s pose or chasing her Doberman at the off-leash park. You can connect with her on Google+ and Twitter.
CO-FOUNDER AND EXECUTIVE DIRECTOR OF THE NEXT BIG THING FOUNDATION
Meredith is a serial entrepreneur, rule breaker, connector & creative. Passionate about four-legged friends, founder psychology & family, her ethos is “amore, spare, integritas”.
Meredith started out with a successful career in the film industry, then founded three brand management and business strategy agencies in the fast-paced fashion industry, opening showrooms across the US & Canada, all before the age of 27. Seven years later, Meredith had made LA her second home and earned platinum frequent flyer status working with clients around the world including H&M, Saks and Urban Outfitters, sat front row at New York Fashion Week, dressed the likes of Sarah Jessica Parker & Julia Roberts and garnered editorial in the NY Times, InStyle & Vogue.
Meredith is the Creator of women’s speaker series, Founders Collective, a dedicated tech startup mentor, founding Advisory Board member to RAW Beauty Talks, and seed investor to multiple women-founded businesses. Meredith’s work has been recognized by CTV, BC Business, The Vancouver Sun, CBC, the Globe & Mail and Woman of Worth Awards among others. With deep global experience leading trends & scaling brands rapidly from zero to millions of dollars in revenue, she’s built her career on spreading ideas and knowing “The Next Big Thing” when she sees it.
PHOTOGRAPHERS & FILMMAKERS
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